By: PR Team Cloud Realty
House hunting used to involve long days of driving from one property to the next, waiting for something to click as you walked through front doors and backyards. But these days, Liz Sothoron is offering a more efficient—and immersive—approach. As a realtor who’s fully embraced the digital revolution, Liz is using 3D tours and drone videos to give buyers a virtual sneak peek into homes from the comfort of their own screens.
For Liz, these tools are more than just flashy add-ons; they’re game-changers. “With 3D tours, buyers can explore every inch of a home at their own pace,” she says. It’s not just about still photos of empty rooms anymore—it’s about walking through the house, looking up, down, and all around as if you were physically there. And when it comes to drone videos? They’re ideal for showcasing the neighborhood. “A bird’s-eye view can really capture the character of a place,” Liz explains, adding that seeing the surroundings often helps buyers make more informed decisions.
Of course, jumping into the world of digital house hunting can be daunting for some buyers, especially those less familiar with the technology. That’s where Liz steps in. She makes sure the platforms she uses are easy to navigate, and for those who aren’t as tech-savvy, she’s there to guide them through it all. Whether it’s answering questions or walking them through a virtual tour, Liz believes in making these tools accessible to everyone. “It’s important that no buyer feels left out of the process,” she says.
But what really sets Liz apart is how she’s seen these tools transform the way buyers approach their decisions. Take a recent client, for example. They were able to narrow down their list of homes by using 3D tours before even stepping foot in a single one. By the time they visited the properties in person, they knew exactly what to expect, which made choosing their new home easier and faster. “It really streamlines the process,” Liz says, and in a world where time is precious, that makes a huge difference.
Despite the shift to digital, Liz doesn’t believe that virtual tours will completely replace in-person visits. Sure, you can get a great sense of space online, but as she points out, “there’s nothing like physically being in the room, feeling the light, hearing the sounds, and truly experiencing a home.” Instead, she sees digital house hunting as the perfect first step, one that helps buyers narrow their options before committing to an in-person visit.
Looking ahead, Liz expects these digital tools to become the norm. Buyers, she says, will likely come to expect more detailed virtual tours and drone footage before they even consider setting up an appointment. But she doesn’t foresee real estate becoming a fully online transaction. “Buying a home is such a personal decision,” Liz explains, “and no matter how good the technology gets, there are just some things you can’t capture through a screen.”
As the real estate market continues to evolve, so do the realtors. Liz sees her role expanding—not just as a property expert but as a guide through this increasingly tech-heavy landscape. From offering virtual tours to breaking down data-driven insights, she’s giving buyers everything they need to make smart, confident decisions. Still, she remains adamant that no app or gadget can replace the human touch. “The personal connection is what makes the difference,” Liz says, “and that’s something technology can never replace.”
In an age where digital tools are becoming more and more integral to the home-buying experience, Liz Sothoron is proving that a realtor’s value doesn’t diminish—it just evolves. With the right balance of technology and personal expertise, she’s helping buyers find not just a house, but a home.
Disclaimer: This content is for informational purposes only and is not intended as financial advice, nor does it replace professional financial advice, investment advice, or any other type of advice. You should seek the advice of a qualified financial advisor or other professional before making any financial decisions.
Published by: Martin De Juan
