Adam Marburger: A Global Advocate for Fair Automotive Policies and Consumer Protections

World Reporter Staff

By: Alena Wiese

How an F&I Industry Leader Is Reshaping the Future of Dealerships, Policy, and Consumer Trust

In an era where industries rapidly evolve, and regulatory landscapes shift overnight, Adam Marburger has emerged as a global force for ethical finance and insurance (F&I) solutions, dealer success, and consumer protections.

As the president and CEO of Ascent Dealer Services, Marburger has spent years empowering automotive dealerships with strategic F&I training, compliance solutions, and consumer-first financial products. His work extends beyond individual dealerships, contributing to discussions on regulation, business ethics, and the evolving role of finance in the automotive sector.

Recently, Marburger joined industry leaders in Washington, D.C., at Public Policy Day, where he stood alongside the National Automobile Dealers Association (NADA) and Texas Automobile Dealers Association (TADA) to fight for policies that protect dealerships and consumers alike.

A Global Shift: Why Public Policy Day Mattered

Public Policy Day wasn’t just another industry event but a turning point in the fight for fair and sustainable automotive policies. One of the most pressing concerns was the CARS Rule, a proposed regulation that could have:

Restricted dealerships from providing essential F&I products like GAP insurance and vehicle service contracts.

Increased financial risk for car buyers, leaving them without key protections.

Layers of unnecessary compliance were added, affecting dealership operations worldwide.

Drawing on his industry experience, Marburger has engaged with policymakers and industry leaders to discuss the impact of regulations and advocate for dealership and consumer interests.

“This wasn’t about protecting dealership profits—it was about protecting the millions of consumers who rely on F&I products to safeguard their investments,” Marburger said. “If we allow unchecked regulation to limit these protections, we’re putting car buyers at unnecessary risk. That’s not acceptable.”

A Landmark Victory for the Automotive Industry

In a significant win for dealerships and consumers, the CARS Rule was vacated, preventing what could have been a devastating shift in the automotive finance landscape.

For Marburger, this victory was about more than regulation—it was a clear signal that industry leaders are responsible for engaging in global policy discussions.

“This wasn’t just a U.S. issue—bad policies set dangerous precedents worldwide,” Marburger explained. “By standing up for dealerships and consumers here, we’re sending a message to regulatory bodies everywhere: smart, fair policies must prevail.”

Beyond Washington: A Global Leader in Ethical F&I Practices

Marburger’s influence doesn’t stop at policy. As a leading educator, mentor, and F&I strategist, he has helped thousands of dealership professionals transform their businesses through high-impact finance strategies and ethical leadership.

His book, The Servant Leading F&I Manager, has gained industry attention and is set to be released in Russian, reaching a broader audience.

“Leadership and ethical finance practices aren’t bound by geography,” Marburger said. “The ideal F&I professionals in the world aren’t just making sales—they’re building trust, protecting consumers, and creating long-term value for dealerships.”

What’s Next for Adam Marburger?

With Ascent Dealer Services scaling rapidly and his role as a global thought leader solidifying, Marburger has no plans to slow down.

He remains committed to:

Driving global policy conversations that support fair and ethical F&I practices.

Training and educating F&I professionals through coaching, speaking, and mentorship.

Expanding his international footprint, bringing his expertise to new markets worldwide.

“The automotive industry is evolving fast,” Marburger said. “And I intend to be at the forefront—shaping policies, educating leaders, and helping dealerships and consumers get the ideal possible future.”